Since the announcement of COVID-19’s rapid progression in such a short amount of time, our team has been thinking of ways we can assist our helpers on the frontline of this pandemic. During this crisis, we want to address the underlying concerns regarding shortage of PPE during the COVID-19 crisis,
What Is a Brand? It’s not logos or colors; it’s actually a feeling you get when you think of a company. The more you showcase the product or services you provide, just your name alone can invoke certain emotions in clients and customers. Everything from how you market, what you
First Of All…What is CMF? You’ve seen it influence every product on the market, but not everyone truly understands its importance. So, what exactly is CMF? Simply put, it stands for Color-Material-Finish. For designers, it is a tactical step in Industrial Design that gives us a deeper understanding of our
What is Empathy? Before we get to the root of this blog post, it’s important to note the definition of empathy. Often confused with sympathy, empathy is the act of understanding another’s feelings, while sympathy is the act of showing concern for someone else. Where expressing sympathy means maintaining a
WHAT HAPPENS IN VEGAS… First and foremost, we’d like to wish you all a Happy New Year! We’re excited to see what 2020 has in store for Hatch Duo, and of course, bring you all along for the ride! This being said, what better way to kick-off the new year
One of the most common misconceptions of design is that designers aim to just “make things look pretty.” People mistakenly think of design purely as a backend or end process portion, when in reality, it’s just the tip of the spear. In fact, along with any great idea, greater design
