Today, let’s dive into a thought-provoking topic that affects both consumers and the environment: “The Ethics of Planned Obsolescence: Designing for Longevity.”
In our fast-paced world, technology evolves at an astonishing rate, leading us to constantly seek the latest and greatest gadgets. But have you ever stopped to consider the ethical implications of this trend? The concept of planned obsolescence involves designing products with intentionally limited lifespans to drive frequent upgrades. While it might boost sales in the short term, it raises questions about sustainability and consumer trust.
Designing for Durability and Repairability
Imagine a world where products are built to last – where smartphones, appliances, and other hardware are designed with durability and repairability in mind. By shifting our focus from fleeting trends to lasting quality, we can create products that stand the test of time. This approach not only reduces the constant need for replacements but also promotes resource conservation and waste reduction. Contrary to popular belief, not every smartphone finds its way to the landfill. Surprisingly, the pre-owned mobile phone market attained a remarkable valuation of $52 billion in 2021, as reported by Allied Market Research. While it’s undeniable that tech giants like Samsung and Apple owe a significant part of their prominence to pioneering the smartphone industry, it’s important to recognize the sustainable possibilities beyond the initial sale. An example of a contrasting perspective, emerges from my experience at a company several years ago, where the economic considerations associated with labor for diagnosing, repairing, and refurbishing a product surpassed the costs linked to product replacement.
Impacts on Consumer Trust
When consumers invest their hard-earned money in a product, they expect value that endures. Prioritizing longevity sends a powerful message that companies care about customer satisfaction beyond the initial sale. Trust is built when manufacturers stand behind their products, offering reliable performance and support for years to come. This bond between companies and consumers fosters brand loyalty and positive word-of-mouth, forming the cornerstone of a sustainable business model. The incorporation of glass and metal components into smartphones has paved the way for the emergence of electronics repair services, both manufacturer and third party. Damages like cracked glass and broken LCD displays can now be effectively repaired through modern techniques, employing computer-controlled laser machinery to carefully breakup adhesives used in the assembly process, all while safeguarding the integrity of other components.
Towards a Sustainable Future
The impact of our choices reverberates beyond personal gain. A shift towards sustainable practices in product design aligns with global efforts to combat environmental challenges. By extending the lifespan of products, we can significantly reduce electronic waste and decrease the strain on natural resources. This shift not only benefits our planet but also paves the way for innovation in creating smarter, greener technologies.
Join the Conversation
As professionals, it’s essential for us to consider the ethical dimensions of our work. How can we influence change in industries notorious for planned obsolescence? How can we inspire innovation that focuses on longevity without compromising business success?
Let’s champion a new era of conscious design, where ethics, sustainability, and consumer well-being converge. Together, we can drive positive change and build a world that values enduring quality.
#ethicaldesign #sustainability #longevityInTech #innovationForGood
Looking forward to your insights and thoughts on this crucial subject!
Mike Yim
Partner and Cofounder
Hatch Duo
The Hatchery 