Tag: product design

All About the Brand

What Is a Brand? It’s not logos or colors; it’s actually a feeling you get when you think of a company. The more you showcase the product or services you provide, just your name alone can invoke certain emotions in clients and customers. Everything from how you market, what you

CMF x Design = Everything

First Of All…What is CMF? You’ve seen it influence every product on the market, but not everyone truly understands its importance. So, what exactly is CMF? Simply put, it stands for Color-Material-Finish. For designers, it is a tactical step in Industrial Design that gives us a deeper understanding of our

Empathy in Design

What is Empathy? Before we get to the root of this blog post, it’s important to note the definition of empathy. Often confused with sympathy, empathy is the act of understanding another’s feelings, while sympathy is the act of showing concern for someone else. Where expressing sympathy means maintaining a

How To Make the Best Out of Any Collaboration

Collaboration is the foundation to any businesses’ success. As a startup, we understand how difficult it can be to launch a brand or product when certain limitations such as budget, market relevance, expectations , conflicting ideas, or even time hinder immediate success. We get it. We want those product ideas

It All Started With a Dream…and a Watch: Hatch Duo’s Startup Story

Hatch Duo Incidentally Comes To Life As Jonathan Thai and Michael Yim, the co-founders of Hatch Duo, navigated through the streets of the San Francisco Bay Area, inspiration struck at a time when they craved to “pave their own path.” It was through this phrase that they decided to use

A Doctor’s Favorite Sidekick: Robin Healthcare

Practice without paperwork: The discovery of Robin Healthcare Imagine this: you’re at a doctor’s appointment with a neck strain that has been bothering you for the past couple of months and your doctor is spending a majority of their time typing out a course of treatment rather than examining the

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