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Why AI Will Never Replace Designers๏ฟผ
In the longer-term future, AI may be able to create more complex machines, like automated cars or planes. After all, if a machine can create designs, what will stop it from eventually outperforming human designers, right? Fair question. But it’s not going to happen overnight. It’s unlikely that AI will replace design jobs entirely in…
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Should Industrial Designers Be Required To “Think Like” Mechanical Engineers & Vice Versa?
Can industrial designers become mechanical engineers? Can mechanical engineers become industrial designers? It’s no secret that industrial designers and mechanical engineers have their specific fields of expertise. But what happens when those fields of expertise collide and squeeze onto a thin line between industrial design and mechanical engineering? We believe it’s beneficial for all disciplines…
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IDSA 2022 Finalist
The International Design Excellence Awards recognize exceptional achievement in industrial design. It is one of the longest-running design awards programs, making it one of the most anticipated. We are pleased to announce we received a 2022 IDEA Finalist Award for our work with Krado! Krado’s ultimate mission is to build a greener future with the…
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Small Vs. Large Design Firms: Which One Is Better For Hardware Startups?
“๐ ๐จ๐ฐ๐ง ๐ ๐ก๐๐ซ๐๐ฐ๐๐ซ๐ ๐ฌ๐ญ๐๐ซ๐ญ๐ฎ๐ฉ ๐๐ง๐ ๐ฅ’๐ฆ ๐ฅ๐จ๐จ๐ค๐ข๐ง๐ ๐๐จ๐ซ ๐ ๐ฉ๐ซ๐จ๐๐ฎ๐๐ญ ๐๐๐ฏ๐๐ฅ๐จ๐ฉ๐ฆ๐๐ง๐ญ ๐๐ข๐ซ๐ฆ ๐ญ๐จ ๐ก๐๐ฅ๐ฉ ๐ฆ๐ ๐๐๐ฌ๐ข๐ ๐ง ๐ฆ๐ฒ ๐๐ข๐ซ๐ฌ๐ญ ๐ฉ๐ซ๐จ๐๐ฎ๐๐ญ๐ข๐จ๐ง ๐ฎ๐ง๐ข๐ญ. ๐๐ก๐๐ซ๐ ๐ฌ๐ก๐จ๐ฎ๐ฅ๐ ๐ ๐ฌ๐ญ๐๐ซ๐ญ?” There’s a ton of competition when you’re looking for a design firm to help you get started. We get it. When you’re starting a hardware startup, it can be overwhelming…
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How We Designed: A Shorts Series
One of the most common questions we get from prospective clients is, “What have you designed that is similar to my product?” Understandably, prospective clients want to know a team’s design experience before engaging. With this question in mind, we’re excited to introduce you to our new YouTube Shorts Series, “How We Designed,” where we…
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Can AI Replace Designers?
But First, What Is AI? First and foremost, we must look at what AI is to understand how AI can affect the product development field. If you’ve seen Sci-Fi films or TV shows, you’ll know AI is nothing new. We define artificial intelligence as “the theory and development of computer systems able to perform tasks…
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Why You Should Integrate Industrial Design and Mechanical Engineering In Early-Stage Product Development
Multidisciplinary Teams Are Key To Innovation Today’s business world is more complex and ever-changing than ever before. Your team must constantly innovate for your business to succeed and stay ahead of the competition. Simply put, you need to bring together groups of employees with different skills and perspectives to work on new ideas. Multidisciplinary teams…
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The Value Of Design
One of the most common design misconceptions is that designers aim to โmake things look pretty.โ People mistakenly think of design as a back-end or decorative portion when in reality, itโs the tip of the spear. It is a process that involves enormous empathy and creative and strategic thinking to better-fit customersโ needs. Incorporating design…
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Into the Metaverse: Exploring the Future of Remote Work & Product Development
Exciting News To Close Out the Year As we prepare to officially reach the third year of the pandemic, our team continues to address the “new normal” in remote work. Of course, if you’ve been following along with us, you know we embrace remote work; in fact, we’ve always valued prioritizing time for design work…
The Hatchery 