We Hear It All the Time…
“I have a tech startup company and product idea in mind, but I’m not sure what the next step should be.” This is where we come in! Join our co-founders, Jon and Mike, as they discuss half a dozen reasons why you should integrate both Industrial Design and Mechanical Engineering in the video above.
As a design studio that works primarily in the tech startup realm, we believe one of the best and smartest business moves any tech company can make, is to integrate Industrial Design and Mechanical Engineering early on in the product design process.
By working with one or the other, design and engineering are very different at the core, but play in the same field of hardware and product design. Many clients come to us asking to differentiate between the two because they aren’t quite sure what the difference is, or who is doing what.
A Half-Dozen Reasons Why You Should Integrate ID & ME
The video above goes more in-depth with the following reasons, but here is a breakdown of what is discussed:
- Reduces Costs: Once you reach the engineering phase of product development, parts and services tend to get costly–especially if you need to change the design. Having design lead the charge ensures fewer revisions and a reduction of costs in the engineering phase.
- Team Integration: By integrating both Industrial Design and Mechanical Engineering, teams can be more efficient by combining resources.
- Innovation: Innovation is more likely to happen with multidisciplinary teams. In other words, what the engineering may be thinking, design might not think about, and vice versa.
- Cross-pollination: A disconnect between design and engineering teams is not healthy for product development because it can generate un-manufacturable ideas. We believe it is important to have designers who understand engineering and engineers who understand design to bring a product to market successfully.
- Speed: One of the more obvious reasons to integrate both design and engineering is speed. Specifically for startups, understanding time to market is vital in any product launch.
- De-risk manufacturing: The sooner you can integrate design and engineering in the front-end, the better it will be in terms of cost savings on the back-end.
Do You Have a Product Idea In Mind?
Industrial design and mechanical engineering often go hand-in-hand in early-stage product development. While designers find ways to integrate everything that makes a brand memorable and embody it into one product, engineers drive the product through execution in order to make the vision a reality. There lies the stem of many conflicts between the designer and engineer, and Hatch Duo embraces this push-and-pull. When it comes to product development, we believe that a healthy balance of both Industrial Design and Mechanical Engineering are needed in order to bring any product successfully to market, and ultimately, create an innovative and sustainable experience. Do you have any questions for us in terms of integrating both fields? Comment below!